Sabon NYC
International Luxury Skincare Brand
TASKS & ACCOMPLISHMENTS
Created content for 50,000+ followers (Instagram, Facebook, Twitter, Pinterest)
Planned social media content calendar to increase brand awareness
Tracked engagement on social media and conducted social listening
Drafted press releases, press inquiries and media lists using Cision
Produced photographs that were used by corporate and international branches
Produced copy for internal communications, sales emails, and website banners
Drafted blog articles to educate customers about product lines
Managed strategic relationships with influencers and brand partners
Brainstormed and executed an Instagram giveaway to increase brand awareness
EDITORIAL WORK
3 Steps to Feel Fit and Fresh with Sabon Sport
When it comes to working out, there are two popular opinions: love it or hate it. But at the end of the day (or more specifically, the end of the workout), we are all the same- sweaty and in need of a freshening up! Taking care of your body is the greatest investment you could make, which is why we have created the perfect post-exercise skincare solution!
Visit Chelsea, Manhattan
Chelsea is one of the most iconic New York City neighborhoods- local artists, extravagant shopping, artisan foods and booming nightlife. After you stop by the Sabon NYC boutique on 7th Ave, it’s time to explore the rest of Chelsea.